Managed and planned the social media strategies and tactics for the Evinrude brand. Including creating content, developing calendars, training interns and developing over arching strategies, as well as insights and metrics.
These are examples of social media planning documents I created to build a content strategy.
We were one of the first outboard motor brands to try Facebook Live. Here is a Video Tour of our Evinrude Booth at the Fort Lauderdale Boat show
Teaching a Seminar on Social Media
During our 2014 Dealer event in downtown Milwaukee, I was assigned to host and give a Social Media Seminar to dealers from all over the world. Through the weekend I presented this over 10 times! View the presentation here on Prezi.